World Wide Corals operates a large coral facility in Orlando, Florida focused exclusively on aquacultured saltwater coral. WWC's approach combines premium imports with in-house propagation; many "WWC-named" cultivars are sourced specimens that WWC stabilized in captivity before naming and releasing.
WWC is also one of the largest physical retailers of saltwater coral in North America - their Orlando showroom is a destination for serious reefkeepers.
WWC commercialized the high-end coral retail experience. Premium photography, dedicated grow-out facilities, and consistent supply turned exotic LE pieces into a sustainable retail category. WWC pricing tends to set the high end of the market for any cultivar they release.
WWC operates as both originator and retailer. Founding-cohort Fast Aquatics vendors who carry WWC-traced lineage are encouraged to display the verified-lineage badge once the program is operational.